The Masterclass Redefining Brand Management
How do you create lasting brand loyalty? How does a product become an experience that appeals to all the senses? The “More Sense for Stronger Brands” masterclass at the OMR Festival 2025 provides answers that inspire and encourage rethinking. Olaf G. Hartmann, a leading expert in multisensory marketing, and Steven Baumgärtner, CEO of cyber-Wear, will […]