With the Kaipola ’86 Collection, Audi celebrates one of the most impressive chapters in its history: the legendary moment in 1986 when an Audi 100 CS quattro drove up the ski jump in Kaipola, Finland — an image that caused a worldwide sensation and made the quattro drive a true icon. Today, almost four decades later, this pioneering spirit lives on in a collection that unites the boldness of the past with the style of the present.
The Kaipola ’86 Collection draws on the imagery of the iconic 1986 commercial and translates it into a modern, wearable design. A cool Kaipola ’86 badge featured on all styles, iconic photographic motifs from the commercial, the coordinates and technical details of the ski jump, or the Audi 100 charm on the bag all bring the fascination of that moment back to life. High-quality materials and clean, minimalist cuts create a perfect balance of performance and understatement.
As a partner, cyber-Wear Heidelberg supports the collection from a sales and communications perspective: we handle distribution, order processes, and international marketing, bringing products from the Audi collection to the world.
Thus, the Kaipola ’86 Collection stands not only for a legendary brand event but also for the idea that innovation and style have their place in everyday life — for the epic or everyday.
