Discover the World of Hella

Since 2020, we have been providing full-service support in the promotional products sector for the HELLA Group. As a global leader in lighting systems and automotive electronics, HELLA stands for innovation, quality, and technological excellence. With our comprehensive support, we relieve HELLA of all tasks related to promotional items, merchandising, and corporate fashion.

From analysis and conceptualization to design, refinement, production, and global distribution, we offer a seamless one-stop service. Together, we create innovative solutions that authentically convey HELLA’s brand values. We look forward to a successful partnership and pioneering projects.

Automotive Passion in Miniature

Merchandise in Brake Disc Design

Two exceptional merchandise items bring the fascination of automobiles into everyday life. The stylish wall clock in an authentic brake disc design makes a bold statement anywhere. The detailed keychain complements the set as a practical and high-quality accessory. Both items combine design, quality, and brand loyalty. Developed in close collaboration with HELLA and exclusively available in the HELLA Fan Shop – perfect for all who love technology and innovation.

The HELLA Workshop Calendar

Masterful Hands, Masterful Calendar

HELLA expertly guides its customers through the year with our workshop calendar. Twelve powerful images celebrate our most important tool: the hands. Cool photos, strong slogans, and an extra-large landscape format make this calendar a real eye-catcher in any workshop. Available as a wall or desk calendar and in multiple languages, we bring inspiration and energy directly to HELLA’s customers’ workplaces – for renewed motivation month after month!

HELLA Partner World

Tools for Strong Partnerships

The HELLA Partner World stands for collaboration at eye level – and we provide the matching essentials. From stylish notepads and mousepads to branded mugs, we developed an exclusive collection of office items. Presented in high-quality gift boxes, these products bring HELLA’s brand values straight to the desk. Practical, premium, and memorable – keeping HELLA Partner World always in view.

Hot & Fresh Hoodie

Inspired by a Social Media Hit

Pizza is yesterday’s news – the HELLA Pagid hoodie is the new favorite order at the workshop. Featuring a playful illustration of a pizza baker and the “Hot & Fresh” print, we bring the humor of HELLA Pagid’s social media campaign to the streets. Packaged in a matching pizza box, the hoodie quickly became a bestseller in the HELLA merchandise shop. Together with HELLA, we focus on creative merchandising ideas that are fun and make the brand come alive.

Masters at Work

Show What Sets You Apart

With the “Masters at Work” campaign, HELLA sets a sign for true professionals. Participants receive exclusive promotional materials to proudly display their recognition and clearly differentiate themselves from the competition. In the HELLA online shop, there are cool products featuring the workshop slogan – from stickers and coffee mugs to premium hoodies. Whether it’s a construction site radio or a foosball table, the product range perfectly captures workshop pride and draws attention from customers and partners.

The HELLA & Faurecia Folding Cube

Innovation You Can Touch

For the launch of the new exhaust kit by HELLA and Faurecia, we developed a unique folding cube that perfectly combines information and interaction. This Magic Cube® surprises with new perspectives at every turn, showcasing product details and the entire Faurecia range.

A special highlight is the augmented reality function: scanning the QR code allows the exhaust system to be viewed virtually from all angles. As a creative mailing item, the cube attracts maximum attention – a tactile experience that leaves a lasting impression.

HELLA 24V Collection

Maximum Radiance and Performance

Light, performance, passion – the HELLA 24V Collection brings brilliance into everyday life. Inspired by the HELLA Rallye 3003 LED headlamp, these exclusive merchandise items blend design and functionality. A stylish shirt with a bold 24V print, a durable LorryBag featuring a powerful truck motif, a bright yellow safety vest, and a garage door cover that dramatically showcases HELLA’s lighting technology. A multitool, a lunchbox, and an arc lighter complete the perfect mix of practicality and style. 24 volts stand for high performance in industry and transportation – just like this collection!