CG NewsCG TVCG Live TalkNewsletter subscription
Monday, 09-05-2016

Articles with a smile

Frisbees and skateboards to put TUI customers in a good mood

Fun in the open air, summer, leisure time – the promotional articles developed by cyber-Wear for TUI awaken clear associations:  as soon the sun begins to shine frisbees fly through the air on meadows next to every swimming pool and of course on holiday beaches, while pavements, schoolyards, stairways and half-pipes are taken over by skateboard riders. cyber-Wear has produced 15,000 frisbees in the TUI corporate design and – as a test run – 100 skateboards, also branded of course. They can be ordered by staff at travel agencies representing TUI or via the TUI Profi-Shop, and then distributed to customers as promotional articles or as a free gift when they make a holiday booking. So all those who would like to become the proud owner of one of these typical blue articles with the red smile, should start their holiday planning as soon as possible....