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Tuesday, 11-10-2016

cyber-Wear applies tailor-made solutions in every sense of the word

A new addition to the corporate-wear portfolio: made-to-measure men's and women's fashion

cyber-Wear very rarely deals in off-the-peg articles, because its promotional articles and corporate wear are as a rule customised individually for the client and of course designed in line with the client's CI. After a successfully implemented contract for the Vaillant Group last year, further clients are now also to benefit from authentic, tailor-made corporate wear.

On behalf of its client from the heating industry, in 2015 cyber-Wear produced 300 made-to-measure men's suits and ladies' costumes for trade fair use. For this purpose the measurements of the relevant 330 Vaillant staff were taken professionally, after which an individual pattern was created for each person. Accordingly the blazers, trousers and skirts - tailored in traditional craftsmanship in Germany from 100% finest pure new wool - looked perfect and made a strong impact with exquisite design details, including buttons on which the Vaillant logo had been laser embossed.

In response to enquiries from other clients cyber-Wear is therefore now launching a closer cooperation with KUHN Maßkonfektion KG. Together with this company, now managed by the third generation of the same family, cyber-Wear will in future expand its operations in the field of premium clothing made in Germany for its corporate fashion division. Such clothing is not just an excellent fit, its premium quality material without synthetics is breathable and does not cause sweating – a significant advantage during long hours spent at the trade fair or during open-door days. For each company the cyber-Wear design team develops made-to-measure solutions complying with corporate identity, starting with the styling and colour of the materials for the suit and the lining, and taking even the smallest details into account, such as buttons on which the company logo is laser embossed.

It sounds like a high-end dream and this is perhaps an accurate description, because it enables staff to represent their company and its products with uncompromising stylishness, and in terms of price is affordable not just by premium brands or major corporations. From as little as 50 suits or costumes the costs involved are entirely comparable with their off-the-peg equivalents!