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Friday, 11-12-2020

ICONIC Design Award for our Porsche range of porcelain

12 pieces that demonstrate a feeling for clean lines and a forward-looking use of form. 12 pieces that effectively reflect the character of the Porsche brand: pared-down elegance, an innovative, sporty feel, powerful aesthetics and an unmistakeable harmony between style and function. And the result – a fantastic collection of porcelain that is in use worldwide in all Porsche centres and has met its own high standards by winning an award.

This great collection was developed and produced in collaboration with Porsche and our long-standing partner Mahlwerck. With nine categories, the ICONIC AWARDS: Innovative Interior provide a forum for the whole world of interior design. And guess who won an award?  The ICONIC AWARDS 2021: Innovative Interior – what exactly is the idea behind them? These awards focus on the world of interior design.  Their aim is to discover the best products in each different area and present them with awards. The competition is directed at all companies working in the fields of fixtures, fittings and furnishings, as well as their partners in interior design. The ICONIC AWARDS: Innovative Interior expect companies to take an all-embracing approach to design: furniture, light fittings and bathroom fittings have long since stopped being seen as stand-alone features – instead they are viewed as constituent elements within an overall design concept. An enormous amount of effort and care goes into the design of each of the individual elements of these all-encompassing interior worlds, from the light fittings, door handles and crockery through to room dividers and furnishing fabrics. And we were able to impress the judges! From more than 500 submissions, the Porsche range of tableware came through as the winner of the ICONIC AWARDS 2021 in the category Kitchen and Household.

 

About the presentation of the awards: the final decisions were made by an independent, expert jury. The jury was made up of representatives from the fields of Design, Trade and the media.

Check out the winner collection here: https://youtu.be/G-SCQnFufw4