Beyond Swag – How Imprint Engine Turns Global Merch Programs into Strategic Infrastructure

On March 15, 2026, at 9:00 AM CET, BRANDED WOR(L)DS – A Transatlantic Dialogue releases a new episode titled “Beyond Swag – How Imprint Engine Turns Global Merch Programs into Strategic Infrastructure.” In this conversation, hosts Steven Baumgaertner and Jeff Solomon welcome Caleb Gilbertson, CEO of Imprint Engine, and Colin Loughran, Global CRO, to explore […]

New BRANDED WOR(L)DS Episode Explores Global Expansion with TecEx

On February 15, 2026, at 9:00 AM MET, a new episode of BRANDED WOR(L)DS – A Transatlantic Dialogue goes live. Under the title “Beyond Borders – How TecEx Enables Global Expansion in Branded Merchandise,” hosts Steven Baumgaertner and Jeff Solomon speak with Menachem Wolf, Partnership Specialist and Head of the Promotional Goods / Swag Division […]

Built on Trust – New BRANDED WOR(L)DS Episode Featuring Joseph Sommer of Whitestone

A new episode of BRANDED WOR(L)DS – A Transatlantic Dialogue goes live on February 1, 2026 at 6:00 PM CET. Titled “Built on Trust – How Whitestone Turns Relationships into Scalable Impact,” the episode features a candid conversation with Joseph Sommer, Founder & CEO of Whitestone. At the heart of the discussion is a principle […]

Powering Ideas – How Brandcharger Turns Innovation into Energy

The next episode of BRANDED WOR(L)DS – A Transatlantic Dialogue goes live on January 18 and features a brand that has reshaped the way technology products enter the promotional market. Hosts Steven Baumgaertner and Jeff Solomon sit down with James Ung and Ethan Ung — the brother-led team behind Brandcharger. Known for turning everyday tech into […]

BRANDED WOR(L)DS & Why It Matters: MERCH 2030 Special Continues with Part II

What started as a one-off podcast special quickly turned into one of the most in-depth conversations ever recorded by BRANDED WOR(L)DS and Why It Matters. Following the strong response to Part I of the MERCH 2030 special, it became clear that this dialogue deserved more time, more depth, and more space to unfold. After the […]

New Episode of BRANDED WOR(L)DS – A Transatlantic Dialogue

From Apparel to Impact – How Storm Creek Turns Sustainable Fashion into a Movement The newest episode of BRANDED WOR(L)DS – A Transatlantic Dialogue goes live on December 21 and features a brand that is redefining what apparel can achieve beyond style and function. Hosts Steven Baumgaertner (Cybergroup, Germany) and Jeff Solomon (Branded Merch Network, […]

BRANDED WOR(L)DS and “Why It Matters”: Special Featuring MERCH 2030

BRANDED WOR(L)DS and “Why It Matters” Launch Joint Special Featuring MERCH 2030 – A Bold New Vision for the Future of the Branded Merchandise Industry Santa Clarita, CA / Mannheim, Germany – BRANDED WOR(L)DS and its sister format Why It Matters are joining forces for a special transatlantic episode centered around MERCH 2030, the groundbreaking […]

Shaping the Future of Promo – How ASI Connects an Industry

The newest episode of BRANDED WOR(L)DS – A Transatlantic Dialogue goes live on November 23 and features one of the most influential voices in the promotional products world: Timothy M. Andrews, President & CEO of the Advertising Specialty Institute (ASI). Hosted by Steven Baumgaertner (Cybergroup, Germany) and Jeff Solomon (Branded Merch Network, USA), the episode […]

From Garage to Global Brands – The Journey of Torsten Jansson and New Wave Group

In the upcoming episode of BRANDED WOR(L)DS – A Transatlantic Dialogue, we’re heading north to Sweden to meet one of Europe’s most remarkable entrepreneurs: Torsten Jansson, Founder and CEO of New Wave Group. Under the title “Building the Long Game – Inside New Wave Group with Torsten Jansson”, hosts Steven Baumgaertner (Cybergroup, Germany) and Jeff […]