Since June 2017 cyber-Wear has been operating on behalf of Porsche AG as the lead agency in the purchase of promotional goods As a purchasing agency with a supervisory function, cyber-Wear is responsible for all special promotional goods for all large and small projects worldwide. This includes, for example, determining country requirements, the complete tender process, quality management, support for service providers during production and logistics. cyber-Wear advises Porsche on the selection, development and manufacture of the products, provides its own designs and monitors compliance with corporate identity specifications. The results of the cooperation are correspondingly high-quality premium lifestyle products and sales-promoting advertising at the point of sale. In Porsche, one of the most exclusive and sporty car brands in the automotive industry with more than 27,600 employees worldwide relies on cyber-Wear.
E-Performance | A new generation of sports car
E-performance is Porsche's answer to the question of how to reduce fuel consumption and emissions. In spite of electric mobility, Porsche has set itself the goal of not losing the thrill when driving a sports car. Efficiency, connectivity, adrenaline. All this is Porsche E-Performance.
And more: more performance, of course. E-performance is supported by cyber-Wear, for example with an all-in-one charging cable and a cap with integrated Bluetooth headphones - perfect for the mobile, performance-oriented driver of tomorrow.
70 years Porsche | Sportscar together
For 70 years now at Porsche, everything has revolved around the fascination of sports cars. 70 years ago, with the Type 356, Ferry Porsche realised his dream of sporty motoring. The unmistakable emotional design, phenomenal driving performance and future-orientated suitability for everyday use can all be found once more in the future project ‘Mission E’, in which Porsche demonstrates its desire to live this fascination for the next 70 years too.
Porsche wants to share this feeling with the entire world, and is therefore staging numerous activities. These events are being promoted by lanyards and VIP passes, badges, drinks containers, sports bags, sticker sheets, bunting, vinyl stickers and children’s newspapers in 10 different languages, all of which have been developed by cyber-Wear.
The new Cayenne | Dreamsharing
Five doors that are open to every adventure. With a new dynamic design and efficient new turbo chargers. With outstanding digital networking that brings the whole world into the cockpit. With versatility, quality and new groundbreaking assistance systems that offer drivers and passengers exceptional comfort. And yet the new Cayenne remains a real sports car.
cyber-Wear has developed eleven sporty and high-quality lifestyle products for the new Cayenne. These include a snack bag, a children's newspaper, large floor stickers and LED balloons, fitness armbands, yoga mats, paintable cups, sports drinking bottles and Tea2Go bottles with a neoprene cover.
718 GTS | "Kurvenhunger"
The new 718 GTS models make you want more: more adrenaline at the start; more bends per kilometre. With a performance-enhanced mid-engine, and a chassis that doesn't shy away from a hairpin bend. It shows its teeth, possesses real bite and never loses that hunger!
The following GTS 718 articles have been created in the "curve lover" design: a boot bag with a practical Velcro fastener for attachment in the boot or floor area for the stowage of small articles, a branded knife from RICHARTZ and a set consisting of a notebook and disposable camera, so that the most beautiful landscapes and twisting roads can be captured in fast-paced looks.