Two New Talents Join Our Design Team

While many are turning to artificial intelligence, we’re investing in real creativity. Our design team is growing—and that’s no coincidence. At cyber-Wear, we believe that great design is more than just algorithms and templates. It requires personality, diversity, and a deep understanding of brands. That’s why we’re expanding our team, not downsizing it. Welcome Mahboubeh […]
Branded Wor(l)ds is live

The new transatlantic podcast Branded Wor(l)ds brings together branding, culture, and sustainability in a monthly dialogue between the U.S. and Europe. With inspiring guests and in-depth conversations, it offers fresh perspectives on the future of brand communication. Get ready for international insight, exciting content, and forward-thinking ideas. Branded Wor(l)ds – A Transatlantic Dialogue is a […]
BeachCup 2025: Sport, community, and lived responsibility

This year’s BeachCup in Ketsch impressively demonstrated the energy, solidarity, and commitment that lies within the European promotional products industry. What originally began as a sports-themed summer festival has since evolved into an industry-wide flagship event. BeachCup 2025 set new standards in terms of sports, organization, and interpersonal skills. In midsummer temperatures of 36 degrees […]
Ready. Set. BeachCup!

Summer, sand, and sportsmanship – the Cybergroup BeachCup 2025 is just around the corner, and with it comes not only excitement on the court, but also a real merch highlight: the exclusive BeachCup set. One look is enough and you know what it’s all about: action, energy, and plenty of team spirit. The set includes […]
Next Level Product Photography

Standing still is regressive. That’s why we’re consistently moving forward and taking our in-house product photography to a new level. For better images, faster processes, and maximum impact. By investing in the ALPHASTUDIO COMPACT, we’re sending a clear message: We don’t just want to keep up, we want to set industry standards. The new 360° […]
Mustang Unleashed

Loud. Powerful. Unmistakable. The new Ford Mustang Lifestyle Collection brings pure power to your everyday life. Inspired by the iconic muscle car, developed for those who celebrate freedom, dynamism, and character. Whether sunbathing or by the water – with the new beach towels in signal red or bold blue, any beach outfit becomes a statement. […]
Colorful. Loud. Visible.

Diversity is not a trend, but a promise. And we live this promise – internally and externally. For Christopher Street Day 2025, we are creating a strong message for tolerance, equality, and visibility with Deutsche Bahn.With 700 colorful T-shirts, 20,000 tattoos, just as many chocolate candies, and 1,000 rainbow lanyards, we are showing our support […]
Cybergroup BeachCup 2025 – We’re ready for sand, play, and style

Summer is just around the corner, and at Cybergroup, anticipation for the legendary BeachCup 2025 is growing with every training session. Since spring, our two teams have been training regularly on the beach volleyball courts in Wiesloch, getting not only the ball rolling but also the team spirit rolling. After work, we dig, dunk, and […]
Training That Truly Moves You Forward

We aim for more than just training—we want to support young talents, offer real career prospects, and prepare them for the future. That’s why our trainees rotate through various departments to gain a full 360° view of our company. One of them is David Bechtel. He’s training with us to become a wholesale and foreign […]
The Hapticologist VIP Box for true sensual influencers.

It was the secret star of the OMR. Now it’s available exclusively to selected customers and partners: The strictly limited VIP Box from The Hapticologist. A multisensory unboxing experience that shows how brand messages not only resonate, but also get under your skin. Urban jungle meets design statement:Black. Khaki. White. Gold. Bronze. The box combines […]