From Garage to Global Brands – The Journey of Torsten Jansson and New Wave Group

In the upcoming episode of BRANDED WOR(L)DS – A Transatlantic Dialogue, we’re heading north to Sweden to meet one of Europe’s most remarkable entrepreneurs: Torsten Jansson, Founder and CEO of New Wave Group. Under the title “Building the Long Game – Inside New Wave Group with Torsten Jansson”, hosts Steven Baumgaertner (Cybergroup, Germany) and Jeff […]
Haptical Pulse of Creativity

Brilliant news from our Creative Lab: we’ve been honored with the German Marketing Award 2025 — twice over! MoPA – Museum of Promotional Articles and The Hapticologist – The Center of Seven Senses impressed the jury and prevailed against 164 agencies and 215 submissions. Two projects, two visions, one shared idea: design as the language […]
Service that inspires – and creates real added value

What began as an idea is now a key pillar of our success story: the cyber-Wear Service Center Team. Since the beginning of 2024, managers Melita Trifan, Patrick Mendel, and Steven Paprotny have ensured that service for us doesn’t just mean support – it means enthusiasm. Personal. Solution-oriented. And with real added value for our […]
CW 2030 – DREAMS 2030: cyber-Wear sets a powerful signal for the future

With its visionary event “CW 2030 – DREAMS 2030”, held on October 14, 2025, cyber-Wear sent out a clear message of growth and unity. All employees gathered at the company’s headquarters in Mannheim to look ahead together at the next stages of development and future goals. What began in 1994 as a small idea in […]
New BRANDED WOR(L)DS Episode with John Bruellman

The next episode of BRANDED WOR(L)DS – A Transatlantic Dialogue takes us into the world of leadership, culture, and purpose — with a company that quite literally helps brands stand tall: Showdown Displays. Under the title “Leading by Example – How Showdown Displays Builds Culture, Purpose, and Global Impact”, hosts Steven Baumgärtner (Cybergroup, Germany) and […]
Award Ceremonies for the Iconic Award and the Stevie Award
On October 7, it was time to celebrate. During a festive gala in Munich, we received the Iconic Award for outstanding design. Two of our projects were honored. MoPA and The Hapticologist impressed the jury with their creative clarity, consistent vision, and forward-looking approach. The Iconic Award recognizes visionary design that connects architecture, product design, […]
Awarded with the German Design Award

We are delighted to have received a double honor at the renowned German Design Award. Both the MoPA project and The Hapticologist have been recognized. The official award ceremony will take place in Frankfurt in February, where the best design achievements from around the world will be celebrated. Both projects embody a new standard in […]
One Year at cyber-Wear: Daniel Faller Looks Back

Exactly one year ago, Daniel Faller joined the management team at cyber-Wear. Since then, he has experienced an intense year full of change, challenges, and crucial strategic decisions. In this exclusive interview, he shares his personal impressions, the biggest milestones, and why, for him, the past year has above all been a time of preparation […]
New Episode of BRANDED WOR(L)DS with Kjell Harbom

A fresh episode of BRANDED WOR(L)DS – A Transatlantic Dialogue will is live, taking us on a journey to Sweden. Hosts Steven Baumgärtner (Cybergroup, Germany) and Jeff Solomon (FreePromoTips, USA) welcome Kjell Harbom, an industry icon whose influence has shaped the promotional products landscape for decades. Kjell is known as a connector, mentor, and thought […]
New Team Members: Welcome Fabian & Andreas

We are excited to welcome Fabian and Andreas to our team. Starting Oct 1st, they will strengthen our Supply Chain Management and Sales Support departments. Fabian joins our Supply Chain Management team. His responsibilities include deadline monitoring, communication with customers, suppliers and internal departments, as well as handling transport service providers, shipping and customs documentation. […]