cyber-Wear Wins Deutsche Bahn AG Tender Again
cyber-Wear Heidelberg GmbH has once again won Deutsche Bahn AG’s Europe-wide tender for promotional merchandise management and the Bahnshop. The new contract has an initial term of four years, with the option to extend for a further four years, reaffirming the long-term strategic partnership between Deutsche Bahn and cyber-Wear. With the renewed contract award, Deutsche […]
The Little ICE Flitzer Takes Off
Following an intensive development phase, numerous technical coordination processes, and an exceptionally complex product implementation, the time has finally come: the new “Little ICE Flitzer” is now available exclusively through the official DB merchandise shop, bahnshop.de. The innovative children’s ride-on vehicle expands the popular brand world of “Der kleine ICE & Friends” and is one […]
Glitter as a Brand Stage – at the Start of Festival Season
As festival season begins, the desire for color, expression, and shared experiences grows. This is exactly the environment where emotionally charged and visually striking brand moments emerge. As part of our year-round trend scouting activities, we continuously analyze products that transform brand communication into real experiences – such as customizable glitter by Birkenspanner. Glitter is […]
vonmählen: Design that Endures
Our partnership with vonmählen goes back almost to the company’s founding. From the very beginning, we have shared a common vision: creating and distributing products that combine functionality with outstanding quality, durability, and a clear, modern aesthetic. vonmählen represents reduction at its finest. Clean lines, carefully selected materials, and a minimalist design language turn each […]
HELLA LAUNCH: HELLA POS PACKAGES READY FOR TAKEOFF
After an intense preparation phase, it’s official: The HELLA POS package order is secured—and with it, a new chapter in brand presence, logistics power, and smart collaboration begins. Since July 2025, we’ve been planning, refining, and aligning—now, the rollout is launching into the future. At the heart of this project are eye-catching POS products that […]
DB LONG-DISTANCE TRAVEL: AMENITY KITS READY FOR ROLLOUT
The DB Lounge in Berlin is being modernized. To complement this, a new generation of amenity kits is being introduced, perfectly blending comfort, quality, and hospitality. Two carefully curated variants have been developed, each featuring a high-quality toiletry bag and selected contents designed to make the lounge experience more enjoyable, refreshing, and personal. From small […]
Rethinking Urban Travel Gear
As the Easter weekend approaches, the first major travel season of the year begins. This is exactly when well-designed, functional companions prove their value. With FLYNKA, we introduce a product that combines practical functionality with smart design and genuine brand relevance. FLYNKA represents an urban travel carabiner that merges classic utility with modern lifestyle: a […]
New Holland Cuddly Cow – Making Values Tangible
How do you turn brand values into something people can truly feel? Together with our client CNH, we made exactly that happen – with the new New Holland plush cow. From the very first sketch to the final production stage, our goal was clear: to transform New Holland’s core values – authenticity, closeness to agriculture, […]
Spring Cleaning at High Speed – Props for the DB Commercial
When time is of the essence, every detail counts. For a recent commercial by DB InfraGO AG on spring cleaning at train stations, we delivered just that: tailor-made props—executed in record time. Ordered midweek, shipped just days later—ensuring the items were ready for the Wednesday shoot. A classic project under tight deadlines, where concept, production, […]
Eye Pads: Fresh Energy for the Start of Spring
As spring begins, the desire for a fresh start, renewed motivation, and new energy grows – yet many people also experience seasonal fatigue. This is exactly where thoughtful product ideas can make a difference, creating small moments of relaxation and revitalization. As part of our ongoing trend scouting activities, we focus on solutions that address […]
