Glitter as a Brand Stage – at the Start of Festival Season

As festival season begins, the desire for color, expression, and shared experiences grows. This is exactly the environment where emotionally charged and visually striking brand moments emerge. As part of our year-round trend scouting activities, we continuously analyze products that transform brand communication into real experiences – such as customizable glitter by Birkenspanner. Glitter is […]

vonmählen: Design that Endures

Our partnership with vonmählen goes back almost to the company’s founding. From the very beginning, we have shared a common vision: creating and distributing products that combine functionality with outstanding quality, durability, and a clear, modern aesthetic. vonmählen represents reduction at its finest. Clean lines, carefully selected materials, and a minimalist design language turn each […]

HELLA LAUNCH: HELLA POS PACKAGES READY FOR TAKEOFF

After an intense preparation phase, it’s official: The HELLA POS package order is secured—and with it, a new chapter in brand presence, logistics power, and smart collaboration begins. Since July 2025, we’ve been planning, refining, and aligning—now, the rollout is launching into the future. At the heart of this project are eye-catching POS products that […]

DB LONG-DISTANCE TRAVEL: AMENITY KITS READY FOR ROLLOUT

The DB Lounge in Berlin is being modernized. To complement this, a new generation of amenity kits is being introduced, perfectly blending comfort, quality, and hospitality. Two carefully curated variants have been developed, each featuring a high-quality toiletry bag and selected contents designed to make the lounge experience more enjoyable, refreshing, and personal. From small […]

Rethinking Urban Travel Gear

As the Easter weekend approaches, the first major travel season of the year begins. This is exactly when well-designed, functional companions prove their value. With FLYNKA, we introduce a product that combines practical functionality with smart design and genuine brand relevance. FLYNKA represents an urban travel carabiner that merges classic utility with modern lifestyle: a […]

New Holland Cuddly Cow – Making Values ​​Tangible

How do you turn brand values into something people can truly feel? Together with our client CNH, we made exactly that happen – with the new New Holland plush cow. From the very first sketch to the final production stage, our goal was clear: to transform New Holland’s core values – authenticity, closeness to agriculture, […]

Spring Cleaning at High Speed – Props for the DB Commercial

When time is of the essence, every detail counts. For a recent commercial by DB InfraGO AG on spring cleaning at train stations, we delivered just that: tailor-made props—executed in record time. Ordered midweek, shipped just days later—ensuring the items were ready for the Wednesday shoot. A classic project under tight deadlines, where concept, production, […]

Eye Pads: Fresh Energy for the Start of Spring

As spring begins, the desire for a fresh start, renewed motivation, and new energy grows – yet many people also experience seasonal fatigue. This is exactly where thoughtful product ideas can make a difference, creating small moments of relaxation and revitalization. As part of our ongoing trend scouting activities, we focus on solutions that address […]

PSI Highlights: Brands You Can Touch – with mbw

In the weeks following PSI, we will be presenting selected products and ideas that particularly inspired us. We’re kicking things off with true crowd-pleasers: the branded plush toys, Squeaky Ducks and “Herberts” by mbw, which attracted considerable attention both at PSI and in the context of The Hapticologist. These charming characters demonstrate just how powerful […]

Winter Novelty at FORVIA HELLA

Just in time for winter, FORVIA HELLA is introducing a special new product that combines emotion, brand identity, and creativity: a custom-designed penguin plush toy. This small companion symbolically represents the company’s brand values – reliability, protection, and closeness – and charmingly connects them with the technological world of FORVIA HELLA. In an industry shaped […]